Moral Captcha
Training AI with whose moral values
2025
Role: Project Lead & Creative Coder
Client: Vonk, Rotterdam Municipality
Technology: React.JS, P5.JS
Introduction
Technology is not value-free.
Today, AI models represent a new wave of technology, classifying and systematising human values. These models are inherently embedded with the biases of their creators and the data labelling processes behind them.
MoralCaptcha is an interactive experience that brings audiences to the forefront of data labelling. It provokes people to reflect on the often unseen moral values embedded in AI models, and how Large-scale AI systems standardises individuals' thinking and exercising moral autonomy.
Today, AI models represent a new wave of technology, classifying and systematising human values. These models are inherently embedded with the biases of their creators and the data labelling processes behind them.
MoralCaptcha is an interactive experience that brings audiences to the forefront of data labelling. It provokes people to reflect on the often unseen moral values embedded in AI models, and how Large-scale AI systems standardises individuals' thinking and exercising moral autonomy.