A business exploration on the viability of dynamic office art
Concept
Wemagine is a business idea that co-create the wall art by interacting system through speech. The project mainly focuses on the hypothesis-driven design process to test out the feasibility, viability and desirability of a business idea. Wemagine service utilises DALLE-2, which is an AI system that can create realistic images and art from a description in natural language (OpenAi, n.d.).
Co-create the office wall art through speech by interacting with wemagine system
System interaction among users, wemagine service and DALLE-2
Business Model Canvas
Problem-Solution Fit
Landing page test for customers' insights
Landing page on a web server
We conducted a landing page experiment to find out if customers would be willing to pay more for extra perks. By tracking which button is clicked by visitors, we gained insights as to which packages of our products customers would be most interested in.
Go to Market Plan
Get-Keep-Grow strategy
Billboard Advertisement
Additionally, we co-advertise with other brands on billboards, where content of these brands will be displayed, whilst viewers can vote for the content, by scanning the QR-code on the billboard.
Ecosystem Positioning
Stakeholders are marketing vendors, OpenAi, screen and microphone supplier, business offices,and office workers.
Financial Model for the first 24 months
